Willie Williams’ long standing relationship with U2 continues with the iNNOCENCE + eXPERIENCE tour in his role as Creative Director of one of the most technically complex shows from any artist to date.

The key feature of the set was a transparent, 30 metre long, hybrid LED screen / staging element, suspended in the centre of each arena. The band could play in many different locations including inside the screen itself, creating montages of live camera & pre-recorded images incorporating the live performers. The result was an incredibly intimate in-the-round show, in the vast setting of 20,000 strong audiences.

Content highlights include original drawings/illustrations by Oliver Jeffers reflecting on the early years of band in their home city of Dublin and stunning time lapse photography by Jeff Frost.

Creative Director

Willie Williams

Set Design

Es Devlin

Ric Lipson

Screen Content Producers

Sam Pattinson

Ben Nicholson for Empirical

Tour Video Director

Stefaan "Smasher" Desmedt

Content Creative Direction

Willie Williams

Luke Halls

Oliver Jeffers

Video Direction

Warren Bramley for four23

Jeff Frost

Kevin Godley

Luke Halls

Damian Hirst

Oliver Jeffers

Tom Krueger

Studio AKA

Xaver Xylophon


David Shepherd

Chris Shone

Susana Yamamoto


Laura Hulme

Casey Hupke

Brandon Kraemer

Terry Scruby

Lisa Wrake

Evan Di Leo

Tour Production Director

Jake Berry

CERN Location Producer

Alex Parks

Third Co Production Manager

Helen Campbell


Matthew Sanger

Access to the Large Hadron Collider

Courtesy of Paola Catapano at CERN, Switzerland


Samy Moshe


U2 IE police
U2 IE neon rooms
U2 IE stage water
U2 IE tree glow
U2 IE yellow stage
U2 IE justice for the forgotten
U2 IE chained houses
U2 IE trees glowing
U2 IE disco ball light beams
U2 IE city long exposure
U2 IE drumming on screen
U2 IE Bono hand out
U2 IE screen walk
U2 IE stage control

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